from conceptual design to manufacturing products

BRAINSTORMING 101
Let me facilitate a Brainstorm for your company. This is a cost-effective solution to boost moral and solve a problem.
YOU PROVIDE:

  • A problem that needs to be solved.
  • A few of your employees.
  • A conference / meeting room.
  • One hour of everyone's time.

Brainstorming is fun. Brainstorming creates high energy. Brainstorms will boost morale and generate results faster. Brainstorming nurtures innovation.
Using techniques learned from IDEO, I will conduct the meeting and bring out the best ideas from your team. I will have a few of my own to add as well.

I WILL:

  • Facilitate the BRAINSTORM.
  • Provide the energy and start the creativity juices flowing.
  • Enforce the RULES of the BS.
  • Provide paper and markers for expressing ideas.
  • Energy
  • Follow up report and recommendations.

The first few minutes we introduce the "problem statement" and spend very little time analyzing it. Then we get right into it. Lots of sketch paper, fast writing, hand waving, clapping, doodles, sketches, layouts and other ideas you never thought your team could come up with.

7 RULES OF BRAINSTORM;

  • Defer judgment. Don't dismiss any ideas. This can kill the spirit of the brainstorm.
  • Encourage wild ideas. Embrace out-of-the-box.
  • Build upon other ideas. No "buts, only "ands"
  • Stay focused on the topic - Keep the discussion on target.
  • One conversation at a time. Let people have their say.
  • Be visual - Sketch it on the board or on a big sheet.
  • Go for quantity - Aim for as many new ideas as possible.

Some of the best solutions are not obvious and can be very simple.

In the last few minutes, we stop. Usually we hit 100 ideas. Each idea is highlighted up on the wall or table. We take pause and each person then takes a turn voting for their top favorites. The meeting ends and everyone gets back to work. Everyone is energized and mostly redirected to explore some of the solutions that were developed in the brainstorm. Although the added value has already happened, I will still compile a report of the Brainstorm Session with some added value.

Call today to schedule a Brainstorm

Can be scheduled in as little as 24 hours. Usually performed during lunchtime to maximize your work productivity.

When in doubt, make another prototype

Thomas Edison 
once wrote the following – “When I want to discover something, I begin by reading up everything that has been done along that line in the past - that's what all these books in the library are for. I see what has been accomplished at great labor and expense in the past. I gather data of many thousands of experiments as a starting point, and then I make thousands more.”

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  • Brainstorming 101
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  • Documentation expert.

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